The day my professor stepped in class and asked for conceiving and implementing an aspiring advertising campaign for a beverage manufacturer, I travelled back in time and found inspiration by Howard Luck Gossage.
So raised the concept of bringing to daylight an retro 'old-school', making the difference in nowadays modern advertising strategies on the German beverage market. Which literally was my strategy.
NOTE: This campaign has been brought to daylight as a part of my class and has in no way been approved by Innocentdrinks.
So raised the concept of bringing to daylight an retro 'old-school', making the difference in nowadays modern advertising strategies on the German beverage market. Which literally was my strategy.
NOTE: This campaign has been brought to daylight as a part of my class and has in no way been approved by Innocentdrinks.
